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Gossip industry is pulling your strings


Those who had Rasputin’s birthday altered to match theirs were more likely to say that Rasputin was a misunderstood man in history (Star Suckers Documentary).

Another interesting biological tendency is that while we crave social information about our leaders, we have a tendency to seek negative information over positive. “Gossip is useful in helping you figure out your own social situations. Through other people’s experiences. The demand for negative news is higher because one is more interested in how to avoid danger to become more successful than we already are,” Charlotte De Backer, Media and Communication, University de Leices. This demand for negative information is needed in order to sort out through our own personal conflicts. What does this mean? Well, that we have an irresistible need for information about people we think we know, and need to know about.

Our addiction to fame and our constant need to know what’s going on with celebrities creates a very demanding market. Insert the gossip industry. The problem with this constant need is that news (either important or negative) just doesn’t happen fast enough to satisfy this market. Nick Davies, author of Flat Earth News says that everything is expected to be done quickly and a reporter’s most important asset is time. Most reporters don’t go out of their way to check facts; the media are in the process of making money not telling the truth.

Today, journalists are starting to accept information from citizens, and press releases as valid information for stories. In Britain there is a set-up which lets citizens trade celeb gossip stories for cash. In the documentary, Star Suckers, the film crew easily manage to get false information published in the tabloids.

There are also companies which specialize in working with celebs to create fake news. There is a company called Neon Management, its owner Dave Reed is one of the key players in fake news creation.

The media create news using illegal techniques as well. Young girls will sell their stories about sexual encounters with celebs. Sometimes people are hired by magazines to hang out with stars and get dirty information about them. (So says Amy Emma Bussey). There even exist people like Max Clifford who protect celebs and have to pull massive stunts to get them out of trouble. So what’s the damage? Well, media is available 24/7 and people gobble up fake news like candy. Yet another example of creating demands in order to profit from its fulfillment.

To make matters worse, celebrities have started getting into politics.

What does addiction to fake news, and celebrities in government equal? Total loss in validity of information and a total distraction from serious issues. Celebrities who get into politics usually support charities from all over the world. Generally they have good intentions, but not always the right level of success. Unfortunately the media usually make up stories of success (even if in reality the effort never meets its goals). What does this get them? A front seat to young people all around the world. This results in a huge profit for the media because they have total control over the information.

The other day I read the following passage in The Dumbest Generation, a book about the loss of intelligence within our culture. “It isn’t enough to say that these young people are uninterested in world realities. They are actively cut off from them. Or a better way to put it is to say that they are encased in more immediate realities that shut out conditions beyond- friends, work, clothes, cars, pop music, sitcoms, Facebook. Each day the information they receive and the interactions they have must be so local or superficial that the facts of government, foreign and domestic affairs, the historical past, and the fine arts never slip through.”

This is my conclusion: The gossip industry is a large contributor to ‘dumbifying’ our generation in order to distract our intelligence long enough to not only sell stuff to us, but also bypass very important information that can affect us in very negative ways.

Quantumrun Foresight
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